JC Penney gave their entire concept of value pricing a whole new makeover. What does that mean for you? You no longer have to contend with confusing coupons or time sensitive sales. The JC Penney Fair & Square Prices, Everyday Prices, Month Long Values and Best Prices provide you with consistent low prices on just about everything. You'll find low prices on shoes and apparel for the entire family, bed & bath, furniture, kitchen & dining, home decor, outdoor living, handbags, salon products and much more! Shop brands that you know and trust including Emeril, Cindy Crawford Style, Keurig, KitchenAid, Levolor, Sephora, Liz Claiborne, Levi's, Dockers, Van Heusen and Nike. Not only will you get hot deals on all your favorites, but you can also enjoy free shipping to any JC Penney store or ship it to your home if your order is over $50.